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Why an integrated marketing approach is the key to building a cohesive brand

Real brand growth happens when your creative, digital, and PR strategy actually talk to each other. That’s how you build a brand that scales, not just one that posts.

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Latest Stories

HOW TO AUDIT YOUR BRAND IN
60 MINUTES

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Stop selling features. Start leading with your differentiator.

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HOW TO CREATE A CATEGORY OF ONE IN YOUR INDUSTRY

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ABOUT THE AUTHOR

Hey, I’m DANIELLE

Marketer, strategist, and founder of Golden Hour Co., the agency behind some of your favorite hospitality brands and local go-to’s. I’ve led corporate teams, built marketing departments from scratch, and now help founders cut through the noise with clarity, confidence, and conversions. We don’t believe in guesswork. We believe in strategy that works. If you’re ready to stop winging it and start marketing like you mean it, you’re in the right place.

Meet Me

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Danielle Perea 9/6/25 Danielle Perea 9/6/25

The New Hospitality Marketing Funnel: Why Customer Experience Begins Before Booking

Customer experience doesn’t start when the guest walks through your doors. It starts the moment they discover you, and every touchpoint before booking sets the tone for revenue.

Danielle Perea 8/24/25 Danielle Perea 8/24/25

Your Restaurant’s ROI Is Down Because Your Backend Is Bottlenecked

Most restaurants don’t have a marketing problem. They have an operations problem disguised as one.

Danielle Perea 8/16/25 Danielle Perea 8/16/25

How To Create Signature Experiences Guests Can’t Stop Talking About

Hospitality isn’t about what’s on the plate or the pillow. It’s about the story your guests take with them. Signature experiences turn moments into memories, and memories into marketing.

Danielle Perea 8/6/25 Danielle Perea 8/6/25

How to Create Scalable Campaigns for Multi-Location Restaurants

If your campaign only works at HQ, it’s not scalable. Systems scale. Scrappiness doesn’t.

Danielle Perea 8/6/25 Danielle Perea 8/6/25

The Rise of “Eatertainment”: Marketing Food as an Experience, Not a Commodity

People don’t just want food. They want a show. The future of hospitality is immersive, shareable, and sensory, and the restaurants that lean in will lead.