MARKETING STRATEGIES
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OUR WORK, YOUR PROOF.
Explore a curated collection of Golden Hour Co. client wins — from brand overhauls and high-impact launches to marketing strategies that moved the needle. Each case study shows how we translate insight into action, and action into measurable results.
SCOPE
It’s Boba Time retained Golden Hour Co. for a full-agency scope — fractional CMO support, social media strategy, creative production, content creation, brand partnerships, influencer campaigns, PR, and streamlined store opening systems to keep pace with their rapid expansion. With a mandate to grow visibility and capture market share beyond Southern California, every campaign, collaboration, and launch is engineered to position the brand as a dominant player in the national bubble tea market.
Results
In one year, we grew It’s Boba Time’s Instagram following by 10K organically and increased their engagement rate to 6%. We secured their role as the official drink vendor for the Squid Game 2 Race in Los Angeles, partnered them with major launches like Neopets, the films Borderlands and Red One, and developed a turnkey store opening plan to support their rapid expansion. Our PR efforts landed them on top Southern California broadcast stations including KTLA and LA Mag Food, while our evergreen influencer campaign kept the brand consistently in front of new audiences. We also began building their new loyalty program, Treat Yourself Club, and helped launch the viral Dubai Chocolate Frappe — cementing their position as one of the most buzzworthy bubble tea brands in the market.
SCOPE
Citrus Grill & Lounge came to us ready for a reset. They needed a complete marketing overhaul, from building a solid foundation and streamlined systems to elevating their social media strategy and tightening OpenTable management for stronger guest flow and reservations.
Results
In six months, we increased restaurant covers by 27% and grew their Instagram following by 12% — all through a targeted, organic content strategy designed to convert attention into reservations.
SCOPE
Akin Cooperative and Market In The Alley engaged Golden Hour Co. to develop a high-impact growth plan combining paid advertising, strategic social content, and SEO optimization to boost visibility, attract more visitors, and dominate their local market presence.
Results
In six months, we executed a paid ads strategy, refined their social content, and optimized SEO to outperform competing markets and capture more local share.
Key KPIs surged — total sales revenue up 14%, social reach up 79%, and link clicks up 137%.
By amplifying their visibility both online and in-person, we strengthened foot traffic to their brick-and-mortar location and expanded attendance at their weekly markets across the city, solidifying their position as a leading community marketplace.
SCOPE
Basilico Ristorante Italiano partnered with Golden Hour Co. for a full agency scope, including organic social media, paid advertising, public relations, email marketing, SEO, and website management.
Results
From September to November 2024, our full-scope marketing partnership drove 106K searches on their new reservation platform through strategic profile optimization, while Google Search and Performance Max campaigns generated an estimated $20K monthly increase in top-line revenue.
We also launched culture-building events — The Art of Italian Cooking with Chef Francesco Di Caudo and Cocktail Club with master mixologist Rudy Aguas — to amplify brand visibility and embed Basilico into the local community, while securing features in local magazines through targeted public relations campaigns.
Valuable press placements include: Top 100 Las Vegas Restaurants, The Town Magazine Feature, various Eater Vegas features, and more.
SCOPE
DeSimone Gaming, with 11 casino and hospitality properties, engaged Golden Hour Co. for fractional CMO support after Danielle transitioned full-time from serving as their marketing director to leading the agency. We provided executive-level strategy, campaign oversight, and brand alignment across all properties — ensuring continuity, optimizing marketing systems, and driving measurable results portfolio-wide.
Results
We successfully launched Bullet Train, a new restaurant strategically positioned to serve and strengthen the adjacent Boulder City community, while maintaining strong relationships with both Boulder City and the City of Henderson.
We streamlined and systemized the casino loyalty programs to drive repeat visitation and executed a high-visibility grand opening for the Eldorado Truck Stop & Travel Center — featuring Shell, Sonic, and Dunkin amenities.
These efforts increased market share, elevated brand presence, and contributed to positioning the truck stop and travel center property for its subsequent high eight-figure sale.
SCOPE
Desert Squid Studio partnered with Golden Hour Co. for PR and organic social media strategy to debut their first art exhibit, VACANCY, sponsored by the City of Las Vegas.
Results
We built and executed a PR strategy to generate buzz, drive attendance, and position them as a serious force in the local arts scene. We also facilitated partnerships with the Kline Foundation and Shine A Light, adding a civic-minded layer that deepened community impact. The result: a packed opening night, and most pieces sold within the first month. Our targeted media outreach secured coveted placements on Channel 8 News and Channel 3 News, a feature in The Town Magazine, and a full Las Vegas Weekly spread in both digital and print. This multi-platform visibility not only boosted immediate sales but also expanded their collector base, strengthened brand presence, and cemented David & Korey’s credibility within the Las Vegas arts community.
Read all about it:
Las Vegas Weekly: Local Artists Celebrate Las Vegas’ Defunct Motels in VACANCY Exhibit
The Town Magazine: Stories From Backstage
Channel 8 News Now: VACANCY - A Nostalgic Dive Into Vegas’ Past
News 3 LV: Las Vegas Artists Honor History, Aid Homeless with Unique Exhibit
SCOPE
Action! Action! The Movie engaged Golden Hour Co. to launch their independently produced feature film with a targeted PR strategy, Meta paid ads management, and an organic content plan designed to build buzz, drive ticket sales, and capture audience attention ahead of the premiere.
Results
For Action! Action! The Movie, presented by The Neon Museum and Duck Duck Shed, we executed a paid advertising and public relations strategy with a primary goal of driving ticket sales and a secondary goal of building awareness.
The Las Vegas premiere at Circa Resort’s Stadium Swim drew significant attention, generating 7.8K booking platform page views and selling 763 tickets at a minimum of $30 each — delivering a 10x ROAS on just $2,000 in Meta ad spend.
The campaign’s momentum extended beyond the premiere, enabling subsequent showings in Los Angeles, Seattle, Fairbanks, and Scottsdale, along with multi-weekend screenings at The Palms Resort’s Brenden Theater.
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Explore the Golden Hour Co. Digital Agency Newsroom, showcasing earned media, press features, and articles highlighting our clients’ success. See how our PR strategies secure coverage in top outlets, increase brand visibility, and position hospitality, restaurant, med spa, and multi-location businesses as industry leaders.